Community
Citrus Health Network
As one of South Florida’s largest mental and behavioral health providers, Citrus Health Network (CHN) partnered with &ThenWhat Media to refresh its internal and external media strategies.
Services Provided:
Copywriting
Content Development
Design
Program Training
Results
We created compelling copy and visual assets distributed across all CHN facilities. Additionally, we led a two-hour training session with CHN’s Quality Assurance team, equipping them with best practices in clear, consistent messaging.
Florida Association for Infant Mental Health
The Florida Association for Infant Mental Health (FAIMH) launched Faces Are Essential, a national campaign to provide clear face masks to childcare providers during COVID-19.
Services Provided:
Copywriting
Content Development
Digital Strategy
Media & Press
Results
More than 50,000 masks were distributed nationwide, and the campaign continues today. Faces Are Essential received local and national media coverage, featuring leaders such as former U.S. Rep. Donna Shalala and Florida Rep. Jennifer Webb.
View more at https://www.faimh.org/faces
United Way
United Way Miami aimed to amplify its work across education, financial literacy, and public health through impactful press and media outreach.
Services Provided:
Copywriting
Digital Strategy
Media & Press
Results
We built strategic media relationships that led to broad coverage across digital, print, radio, and television, including the Miami Herald (1.5M readership) and WSVN (1.44M viewership).